Precious metals are rare and naturally occurring elements valued for their beauty, rarity, and resistance to tarnish. For centuries, they’ve been used to craft jewelry that endures — in both form and meaning. At Golden Eiffel, we primarily work with 18K gold, platinum (Pt950), and to a lesser extent palladium (Pd950), carefully chosen for their elegance, durability, and lasting value.
Gold Isn't Always Golden
Most people picture gold as yellow, but white and rose gold are just as real. They’re made by mixing pure gold with other metals — like palladium or copper — to change the color and strength. The result? Beauty that bends to your style.
Gold has long been the foundation of fine jewelry. We use 18-karat gold (75% pure) — a blend that strikes the perfect balance between richness and resilience.
White Gold
Sleek and modern, white gold is our most requested metal. It gets its silvery tone from alloying with white metals, and its bright finish from a rhodium plating. Over time, this rhodium layer can wear off, but a quick replating will restore its shine.
Yellow Gold
The warm, natural tone of yellow gold is timeless and regal. Though less commonly requested by our clientele, it remains a popular choice for wedding bands and traditional pieces.
Rose Gold
With a blush of copper, rose gold adds a soft, romantic twist. While not as dominant as white gold, it’s perfect for those wanting something subtle yet different.
Platinum (Pt950) is a dense, naturally white metal known for its strength and purity. It’s hypoallergenic, making it ideal for sensitive skin. Its weight gives it a luxurious feel, and it develops a soft patina over time that many love. At Golden Eiffel, we offer platinum on a preorder basis due to its production complexity — typically for wedding bands and special commissions.
Palladium (Pd950) shares many qualities with platinum: it’s hypoallergenic, naturally white, and doesn’t need rhodium plating. But it’s lighter in weight — and in price. In Indonesia, palladium is often chosen by Muslim men seeking a non-gold alternative for wedding rings. While lesser known, it offers understated beauty and practicality.
Aging Gracefully
All precious metals change over time. Gold may develop a soft hue, platinum a satiny patina, and white gold might need re-rhodium plating after years of wear. None of it means the piece is damaged — it’s just your jewelry telling its story.
Not every metal fits every design. At Golden Eiffel, we carefully consider the structure, setting, gemstone, and purpose of a piece before selecting its metal. Here’s how we approach it:
White Gold is perfect for highlighting colorless or bright gemstones — like diamonds, sapphires, and aquamarines. Its neutral tone amplifies sparkle and contrast.
Yellow or Rose Gold can enrich the warmth of stones like rubies, citrines, or certain opals — creating a vintage or romantic feel.
Platinum is often used for fine solitaire rings, especially with large or valuable center stones. Its density holds prongs more securely, making it ideal for precious or delicate stones like emeralds or larger diamonds.
Palladium is typically chosen for men’s wedding bands, especially when budget, comfort, or religious considerations come into play. Its lightness makes it ideal for simpler, everyday styles.
Carat? Karat!
A karat measures gold purity. A carat measures a gemstone’s weight. It’s a common mix-up, but an important one: your 18K white gold ring might have a 1.00 carat diamond, but the metal and the stone are graded totally differently.
While 18K gold is our signature standard, we occasionally use higher or lower karats depending on the design:
22K Gold might be used for custom traditional pieces where richer color and softness are desired.
14K Gold offers extra durability for fine pavé work or delicate, complex settings that need stronger structural support.
Our aim is always to preserve both the beauty and integrity of each piece — whether it’s a minimalist band or a gemstone-heavy cocktail ring.
Does white gold stay white forever?
Not quite. White gold is naturally a bit warm in tone and is usually rhodium-plated to give it a bright white finish. Over time, this plating can wear off, especially on rings. It can be re-plated easily to restore its shine.
How do I choose the right metal for my jewelry?
It depends on your lifestyle, taste, and the piece's design. White gold offers a timeless look that suits diamonds and most colored stones. Platinum is ideal for those who prefer a weightier, more luxurious metal. Palladium is best for minimal, lightweight designs or for those seeking a gold-free option. Certain stones or settings may also influence the best match — we’re happy to guide you in-store.
Which metal is suitable for daily wear?
18K gold (especially in white) is an excellent choice for daily jewelry. Platinum is more scratch-resistant and heavier, 18K gold is durable yet slightly softer, while palladium is also durable and lightweight, making all of them practical options.
How do I maintain my precious metal jewelry?
Avoid harsh chemicals, take it off during manual work or sports, and store it separately to prevent scratches. Gentle cleaning with mild soap and a soft brush works for most metals. You can also bring it in for professional polishing.